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The latest trends of this summer season are here!

The latest trends of this summer season are here!

on Jun 14, 2017 in News | 0 comments

Coming, coming! After a winter that seems eternal, the heat is here and the dreaded moment is coming that we all want to simplify, reduce and solve as quickly as possible: the changing of the closet for the season! What do you take now? What’s new? We can not do the change of clothes for you, but we can solve your doubts and help you with key trends to update your dressing room for the coming summer with all those versatile proposals that already have triumph on the sidewalks. The walkway proposes, but the street rules. These are the trends that promise to sweep this spring-summer, word of street styler. After a couple of seasons in which the mix between the sportwear and the casualwear has been consolidated, this season the trend grows towards the sophistication. The streets already have their own fetish: the soft pink. The truth is that virtually all gradations in the range of pink are hot this season, from pink quartz to fuchsia, but it is this dusty hue that has been most present throughout the season, especially in the form of mini dresses ready to face a real basic, the little black dress. Among its goodness, the darling rose has shown that it is a bold tonality full of possibilities, romantic connotations and an irresistible luminosity.   This summer we travel to the French Riviera aboard the most retro and naïve paintings, whether in the form of a fifties aesthetic dress, a cross skirt or shorts loaded with three-dimensional details. At the time of combining it was decided by an infallible combo, joining it to metallic complements. The XXL earrings will be the jeweler’s kings this summer. The only rule to take them: the bigger the better. Already predicted by the great designers when they presented their proposals for this spring-summer: the earrings come back in XL version and with more force than ever. From Milan, Elisabetta Franchi convinced us to wear minimalist and dark key, while Dolce & Gabbana bet on color and ostentation. In New York, Proenza Schouler opted for the articulated earrings and from Paris, Karl Lagerfeld played a single card with only one of these accessories.   (In the pictures...

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Fashion Intimacy, Pepe Bohorquez’s new video for La Cuerba

Fashion Intimacy, Pepe Bohorquez’s new video for La Cuerba

on Mar 27, 2017 in News | 0 comments

Fashion Intimacy. Once again the spanish photographer and director Pepe Bohorquez has captured all the sensuality of La Cuerba in a short film. Like other times, the vision of Pepe conforms to La Cuerba to produce an artistic piece loaded with content, sensuality and femininity. It is that he knows like no one the communion between these elements to adapt to the changing times that we live, the Social Networks, the tradition, the always preponderant role of the modern woman, and the fashion intimacy. Necklaces, earrings, bracelets, handbags and wallets, key chains… The new collection of La Cuerba, a whole range made of leather, silver and fur where quality, sensuality and savoir-faire, come together to highlight female beauty. Filmed at the Ritz Hotel in Madrid, Pepe Bohorquez addressed this work with Zen philosophy: “Beside the set we prepared a private room so that the models could take a break between each filming. It was lit subtly and had candles, wine, and snacks for that they really could relax and take some time if they needed it. During filming I try not to be greedy, and if I feel I already have it, I quickly go on to make sure I only do one or two shots”. “If you are going to take a portrait of someone, there are some elements that strengthen that image, some of the real person has to get to the image and you have to take a more intimate photograph.There has to be a balance.It does not matter if a person is known or not” In the video, female beauty plays a fundamental role, is the co-star with La Cuerba: “We wanted women to be one of the focus of attention, not the mere carrier of the brand image, a real fashion intimacy”. “This led me to think of something that has always interested me so much that it is the search for our own identity and the fact that some of us have to disguise ourselves to be ourselves”. “There is a very close link between femininity and intimacy in the images. It is revealed as the moment of transformation or transition between them. There is a responsibility between the images and the people: you can...

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La Cuerba at Photo Vogue Festival

La Cuerba at Photo Vogue Festival

on Nov 22, 2016 in News | 0 comments

Photography is one of the essences of Vogue Italy: the magazine for over 50 years  recorded the evolutions and revolutions of costume through the images with a formula created by the genius of the founders, redefined in the course of continuous aesthetic metamorphosis  of a new alchemy to bring in every shot  a story. The storytellers that make current this history, even as far away in time, are the masters of photographic lens, which documented women’s empowerment and socio-cultural changes through the years creating entire iconographic universes. Vogue Italy has raised the marriage of fashion and excellent photography to the level of art, and this awareness of their DNA has made the natural decision to found the first international festival entirely dedicated to fashion photography and tied to an authoritative fashion magazine. From 22 to 26 November 2016 will involve the entire Milan city through meetings, conferences and exhibitions, creating a system of the most important events of photography produced by the best in the most prestigious galleries and exhibition spaces in Milan, establishing itself as a privileged meeting point between the public and key industry figures that will give the opportunity to explore inside a world usually perceived as closed and inaccessible. As it could not be otherwise, La Cuerba is part of this event, creating a space of the Cuerba Universe to delight the general public. Join us in this adventure. Be Cuerba.       Photo Vogue Festival official site Share this:ShareClick to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on Google+ (Opens in new window)Click to share on Pinterest (Opens in new window)Click to share on Tumblr (Opens in new window)Click to share on WhatsApp (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to print (Opens in new window)Click to email this to a friend (Opens in new...

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AQUA the Sounds of Rome

AQUA the Sounds of Rome

on Oct 8, 2016 in News | 0 comments

Rome, the Eternal City. Roma Caput Mundi. Roma Aqua Vitae. Imperial Rome, Renaissance Rome, the Rome of aesthetics and art. There are as many Rome as people who have watched enraptured the sheer beauty of this city. In its streets inhabit the shadows of Cesar and the Borgia. In its cobbled streets we can hear the echoes of Anita Ekberg and Mastroianni, the presence of Audrey Hepburn intuits around every corner, and the fountains of Rome are the soundtrack of this unique citá. Because Rome is the place with more fountains, fontanelle and fontane, around the world, some are colossal -as Trevi Fountain or Four Rivers Fountain-, other are modest like the Babuino or Fountain of Facchino-, but all special with its own personality. La Cuerba pays homage to Rome and its sounds in this beautiful short film directed by Aldo Ferradás: AQUA     For Romans, water was considered a gift from the gods and each of the sources was under the patronage of a nymph. Roman engineering at the time distributed water throughout the city, ensuring consumption and hygiene. Today, the fountains of Rome are presented as small monuments to admire, erected by some of the most important architects of the Italian Baroque, and gracing our walks. A goccia a goccia s’incava la pietra, they say the Romans. They know about the persistence of water, aqua, they conceive life as a liquid course that fits transforming all around. Aqua profunda est quieta, “still waters run deep” the ancients whisper to us from their wet graves, the water that cure is also the water that kills. Here’s the secret of its success. Rome has flowed as the water, dropwise from Luperca’s milk -the she-wolf that fed Romulus and Remus- infusing her spirit into every stone of this city-museum. Wisdom flowing through time and water. Because all roads lead to Rome and Rome, like water, is an essential place.   Roma official webpage.   Share this:ShareClick to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on Google+ (Opens in new window)Click to share on Pinterest (Opens in new window)Click to share on Tumblr (Opens in new window)Click to share on WhatsApp (Opens in new window)Click to share on LinkedIn (Opens in new window)Click...

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Another Mille Miglia

Another Mille Miglia

on Mar 7, 2016 in News | 0 comments

« The Mille Miglia has taught Italians to make cars because, with the road “nonsense” it used to propose, the car industry has been forced to study cars capable of passing such a demanding test». Enzo Ferrari Another year La Cuerba will be present at the best car race of all time, the italian Mille Miglie, described by Enzo Ferrari as “the only travelling museum in the world”. After a difficult selection phase assessing 663 requests from 40 countries, an official list of 440 starters, representing 36 nations from five continents, was drawn up. Following an intense selection process, with the application of strict quality criteria, the Selection Committee has finally revealed the list of vehicles accepted, all of which are of high historic and sporting significance and are of excellent quality. These 440 masterpieces of design and mechanics, constructed before 1957, will take part in this automobile event without precedent, covering approximately 1.800 km over Italian roads. The event will be even more fascinating with the participation of the remaining 150 automobiles – manufactured after 1958 – taking part in the “Ferrari Tribute to Mille Miglia” and the “Mercedes-Benz Mille Miglia Challenge”, reserved for the more modern vehicles made by the two manufacturing houses. As has now become a tradition, the Ferrari Tribute to Mille Miglia will precede the competition of vintage cars, sharing in almost the entire route of the historical re-enactment, maintaining the rules and the classic regularity race formula. The Mille Miglia route varies slightly from the 2015 edition: there is a great expectation for the race which passes through the historical centres of the most fascinating towns in Italy. The thirty fourth edition of Mille Miglia, the most famous road race of all time, will be held from Thursday 19 to Sunday 22 May 2016. The date, in keeping with tradition, is one week before the Monaco Formula One Grand Prix. With its ability to merge tradition, innovation, creativity, elegance, beautiful landscapes and the lifestyle found in our country, Mille Miglia will continue, also in 2016, to be a symbol of Italian excellence in the world.     All pictures Copyright Mille Miglia http://www.1000miglia.it/   Share this:ShareClick to share on Facebook (Opens in new window)Click to share on...

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